After several years of an intense reformation, the iconic Ritz Hotel in Madrid (1910) will open its doors in 2021 under the name of Mandarin Oriental Ritz, Madrid. I directed and edited the video campaign for its social media.  

On one side I directed several videos covering artists and brands that have participated in the broad new hotel project, such as photographer Paula Anta, centenary bonbon brand La Pajarita, or Madrid-London branding agency Mothership, who has been in charge of the restaurants brand image, etc. 

On the other hand, we covered those other legendary brands or shops that have existed for centuries in Madrid, which represent the capital’s essence as well as the iconic hotel. Those are: Casa Diego (sited in Puerta del Sol, was founded in 1858 and is especialized in selling fans, umbrellas and mantillas), Mantequerías Bravo (sited in Barrio de Salamanca, was founded in 1931 and sells exquisite wines, cheeses, charcuterie and other preserves). 

Team: always Victoria Gee.  

︎ Instagram

Paula Anta 

La Pajarita 

Richard Grey